The Synthetic Hair market remained relatively unscathed for many years even during the recession, while other industries faltered, and since then Black hair-care has seen moderate but steady growth. All product categories within the market have factored into the industry’s overall growth, except for relaxer sales, which, since 2008 have declined.
Interestingly though, despite the growing move from relaxed hair to hair that is not chemically treated (human hair), sales of weaves and wigs has experienced growth. Mintel reports “Nearly 6 out of 10 Black consumers wear a wig, weave or extensions, which enables them to switch up their looks.”
Wigs and weaves may still be a part of Black hair culture because hair versatility is somewhat intrinsic to the culture. Many Black women change their hairstyles frequently, no matter the texture. Hair Extensions allow for even larger pool of hairstyle options and when used correctly, can give one’s real hair a break from manipulation and hence mitigate breakage. These synthetic hair are currently treated like normal waste when being disposed, and ending up in lakes, oceans, seas, or stay in soils which affect agricultural growth.
The new innovation of Natural Hair Extensions made from Banana Fiber is coming with a new marketplace change. It is going to shift consumer tastes that, is competing well with both Synthetic, and Human Hair. Natural Hair extensions from banana fiber will enable flexibility in terms of styling, washing, treating, and coloring, and because it is biodegradable, it will meet the requirements of world call for environment protects.
Banana Fiber Natural Hair Extension, is based on practices that not only protect environmental health, but also strive to improve it. As a result, choosing Banana Fiber Natural Hair, help prevent damage to valuable water resources, protect species diversity, and combat climate change. Banana Fiber Natural Hair Extension is bio-degradable, it can be recycled into other products once you are finished with it, such as textile/fabric, gypsum boards, wallpaper, and plasters for medical use, art crafts, sanitary towels, also paper for office and packaging.